Category Archives: Video Marketing

Video Marketing 101 _ Review of the “FLIP” Video Camcorder

It’s more important than ever to have video presence on the internet if you are serious about marketing your online home-based business.

More than 30 billion videos are watched every month in the United-States alone. Videos now comprise 60% of all web traffic. These video surfers also happen to be a highly desirable demographic for your business as:

  • 71% are employed
  • 15% are students
  • Their Average Income is $75,000
  • Almost 50% are married
  • 70% are college educated

Can you imagine the possibilities for your internet business if you harnessed the full potential of Video Marketing!?!

Once you have a camcorder, videos are free to make and to distribute. So you are effectively generating unlimited FREE traffic!

There’s no doubt that video marketing should become an integral part of your marketing campaign.

Create as many how to videos, review videos, instructional videos as possible. Answer the viewer’s questions, educate the viewer, tell the viewer what to do next…

To harness the power of online video to drive traffic, generate leads and convert to sales, I would recommend distributing your videos to as many video distribution sites as possible; such as YouTube.com, Photobucket.com, Esnips.com, Spike.com, Vidilife.com, etc…

TrafficGeyser.com is a great service I use that distributes my videos to 23 different video distribution sites for a small monthly fee. You will also find hundreds of hours of incredibly indepth training on Video Marketing by Mike Koenigs, the founder of Traffic Geyser, in the back office.

REVIEW OF THE “FLIP” VIDEO CAMCORDER

  

The FLIP video recorder is a device no bigger than a Blackberry phone. Plus It only has 4 buttons:

  • On/Off switch
  • Record
  • Play (with zoom in / zoom out, volume up/down features)
  • Delete

To be honest that’s all you’ll need. If you’re just interested in recording an idea you have really quickly (as soon as an idea pops in to your mind) and getting it out on the net as soon as possible, the FLIP is perfect for you.

The most brilliant feature of the FLIP is the built in USB key that just “flips” out (hence the name) from the side of the camcorder at the press of a button.

In that way, you are always ready to transfer your videos to your computer. You’ll never lose another USB cable in the bottom of a drawer or have to drag a knotted cable with you on holiday again in case you need to download your videos to your computer.

The FLIP can store up to 60 minutes worth of videos. The picture quality is really impressive and with great contrast as well.

Sixty minutes of recording time is more than enough as your videos should never be more that 2-3 minutes long. YouTube won’t allow videos over 10 minutes to be posted anyways. Therefore, even if you did make a series of long 10 minute videos, you could still fit 6 videos in before you would need to transfer the files to your computer.

When you plug the FLIP in to your computer for the first time, its built-in software automatically downloads on to your computer. Within seconds you are ready to edit your video on an extremely simple, dare I say idiot-proof, editing program.

There is however one negative comment I’d like to make regarding the camcorder and that is that the record bottom on my camera can be a little difficult to engage when I’m ready to start or end filming. I don’t know whether it’s just a case of my device being faulty or whether this is a common problem with the camcorders.

However, if you do happen to capture some fiddly moments at the beginning or end of a clip they are more than easy to cut out in the editing process.

When it comes to electronic gadgets I refuse to deal with anything complicated…and the FLIP is definitely not complicated. Heck…it doesn’t even come with a manual! It couldn’t be more perfect for an internet marketers needs.

Best of all it’s really affordable. So if you can’t afford to buy a real camcorder yet, you can still start making videos for less than $150.

You can check out the FLIP for yourself at http://www.theflip.com

As a marketer I have found this device extremely useful and user-friendly. If it can help you get your video ideas out there quickly and easily too, then it makes me happy to recommend it to you.

SATURATE EVERY PART OF YOUR LIFE!

Jasmin

www.promarketersecrets.com